Drake’s Custom Chrome Hearts Rolls-Royce Cullinan: A New Level of Luxury and Exclusivity

Drake has never been one to shy away from extravagance. Whether it is his massive real estate empire, private jet, or extensive collection of high-end jewelry, the Canadian rapper continues to push the boundaries of luxury. His latest purchase, a fully customized Rolls-Royce Cullinan, is yet another statement piece that cements his status as one of the wealthiest and most stylish figures in the entertainment industry.

Unlike a standard Rolls-Royce, which already comes with a hefty price tag, Drake’s Cullinan has been completely modified by Chrome Hearts, one of the most exclusive luxury brands in the world. The end result? A one-of-a-kind SUV that is estimated to be worth between $2 million and $3 million, making it one of the most expensive Rolls-Royces ever created.

Drake’s History of Luxury: From Private Jets to Custom Supercars

Before diving into the details of his Chrome Hearts Rolls-Royce Cullinan, it is important to recognize that this is not the first time Drake has made headlines with an extravagant purchase.

In 2019, he acquired a Boeing 767 private jet, an aircraft typically used for commercial airline travel. While a standard Boeing 767 costs between $80 million and $100 million, Drake’s fully customized version—Air Drake—ended up costing an estimated $185 million after modifications.

This aircraft is not just a private jet; it is a flying mansion. Complete with luxury seating, high-end furnishings, and the signature OVO owl logo, Air Drake is a testament to the rapper’s dedication to living life on a whole new level. While most celebrities opt for private Gulfstream jets, Drake went straight to a commercial airliner—because for him, bigger is always better.

Now, he has taken that same approach to his car collection.

The Rolls-Royce Cullinan: A New Kind of Luxury SUV

The Rolls-Royce Cullinan is already considered one of the most luxurious SUVs in the world. Named after the Cullinan Diamond, the largest gem-quality diamond ever discovered, the vehicle represents ultimate exclusivity and craftsmanship.

A standard Rolls-Royce Cullinan starts at around $350,000, but that price can easily increase to over $500,000 with customizations. The SUV is known for its unparalleled comfort, handcrafted details, and powerful V12 engine, making it a favorite among celebrities and billionaires.

But for Drake, a stock Cullinan was not enough. He took things a step further by collaborating with Chrome Hearts, a brand synonymous with exclusivity, to create something the world has never seen before.

Why Chrome Hearts? The Ultimate Luxury Fashion Brand

For those unfamiliar, Chrome Hearts is one of the most sought-after luxury brands in the world. Founded in 1988, the company is known for its high-end jewelry, clothing, and accessories, all featuring its signature gothic-inspired designs.

Chrome Hearts is not just another luxury brand—it is a status symbol. Items from the brand are often difficult to acquire, with prices that can rival even the most expensive designer labels. Celebrities, musicians, and athletes have long been fans of Chrome Hearts, and Drake is no exception.

He has frequently been seen wearing Chrome Hearts clothing and accessories, and this latest collaboration with Rolls-Royce is an extension of his deep appreciation for the brand’s craftsmanship.

Drake’s Custom Rolls-Royce Cullinan: What Makes It Special?

So, what exactly makes Drake’s Cullinan different from the standard model? Nearly every aspect of the vehicle has been completely redesigned to reflect both Chrome Hearts’ aesthetic and Drake’s personal style.

1. Custom Exterior with Gothic-Inspired Details

One of the most noticeable modifications is the removal of Rolls-Royce’s traditional hood ornament, the Spirit of Ecstasy. In its place, Drake opted for a custom Chrome Hearts cross, staying true to the brand’s gothic-inspired themes.

The wheels have also been completely redesigned, featuring custom Chrome Hearts rims with intricate engravings. Notably, the rims include the words “Fxxk You”, a bold and rebellious statement that aligns with the brand’s signature edge.

Even the paint job has been modified, giving the SUV a darker, more aggressive look that perfectly matches the Chrome Hearts aesthetic.

2. Fully Custom Interior with Chrome Hearts Branding

If the exterior modifications are impressive, the interior upgrades take the luxury to another level. The entire cabin has been reupholstered in premium black leather, featuring Chrome Hearts’ signature quilted designs and gothic crosses.

The dashboard, center console, and door panels have also been completely redesigned, replacing Rolls-Royce’s standard wood trim with hand-stitched leather and custom engravings.

Everywhere you look, Chrome Hearts detailing is present, making it clear that this is not just any Rolls-Royce—it is a one-of-a-kind collector’s item.

Drake’s Influence on Luxury Culture and High-End Customization

Drake’s ability to merge music, fashion, and luxury is one of the reasons he stands out in the entertainment industry. While many celebrities focus on acquiring expensive items, Drake takes things a step further by making sure his possessions are completely unique.

This level of customization is what separates him from other artists. Instead of simply buying a Rolls-Royce, he creates a Rolls-Royce that no one else in the world can have.

His influence on luxury culture extends beyond cars. His collaborations with high-end brands like Chrome Hearts, Louis Vuitton, and Rolex have elevated his status as a trendsetter in both music and fashion.

Will Drake’s Cullinan Appear in Future Music Videos?

Given the level of detail that went into customizing this SUV, there is speculation that it may appear in Drake’s future music videos or album promotions.

Drake has a history of incorporating his personal life and possessions into his music. His private jet, mansion, and luxury cars have all been featured in his previous projects, making it likely that his Chrome Hearts Rolls-Royce Cullinan will make a public appearance soon.

Additionally, the Cullinan fits perfectly with the aesthetic of his recent projects, particularly Certified Lover Boy, which blends themes of romance, wealth, and high fashion.

The Future of Luxury in Hip-Hop

Drake’s extravagant lifestyle raises an interesting question: what is the next step for luxury in hip-hop?

For years, hip-hop has been a driving force in shaping luxury trends. Rappers have redefined the meaning of success, making luxury items a key part of their image.

However, owning expensive items is no longer enough. The new standard is customization and exclusivity—and Drake is leading that movement.

As more artists follow his lead, we may see an increasing number of custom-designed luxury items, from cars and clothing to jewelry and even private jets.

Conclusion: A New Standard of Wealth and Style

Drake’s Chrome Hearts Rolls-Royce Cullinan is not just a car—it is a symbol of ultimate luxury and exclusivity.

By collaborating with one of the most elite brands in the world, he has created something that goes beyond traditional luxury, setting a new standard for what it means to be successful in hip-hop.

This fully customized SUV, along with his $185 million private jet, showcases his ability to blend music, fashion, and high-end design in a way that no other artist has done before.

Drake continues to be a trendsetter, proving that when it comes to wealth, creativity, and personal expression, he is always ahead of the game.